AgriLink

How It Works

1

Farmer Registration & Produce Listing

Smallholder farmers sign up on the AgroLink platform and create profiles. They list their available or upcoming produce—specifying type, quantity, location, and expected harvest date.

2
 

Real-Time Marketplace for Buyers

Buyers—including restaurants, retailers, institutions, and individual consumers—browse available produce in real time through a searchable, user-friendly interface. They can view farm locations, expected delivery times, and product details.

3

Direct Ordering & Smart Logistics

Buyers place orders directly through the platform. AgroLink handles order confirmation, secure payment processing, and logistics coordination, ensuring timely collection and delivery from farms to end buyers.

Solutions

Our Approach

We leverage scientific research, digital innovation, and inclusive community engagement to address the continent’s most pressing environmental and socio-economic challenges.

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Overview

AgriLink is an innovative digital marketplace built to revolutionize the agricultural value chain by directly connecting smallholder farmers with end consumers, retailers, restaurants, and institutional buyers.

By eliminating unnecessary intermediaries, the platform ensures fairer prices for farmers, fresher produce for buyers, and a more transparent, efficient, and inclusive food system.

AgroLink aims to tackle key challenges in agriculture, including:

  • Low farmer incomes due to market exploitation
  • Post-harvest losses from inefficiencies and lack of access to markets
  • Limited data and traceability across the value chain

Key Features

Direct-to-Market Sales

Farmers can list and sell their produce directly to consumers and businesses.

Real-Time Pricing and Orders

Dynamic pricing tools and digital orders allow for better planning and fairer trade.

Logistics and Delivery Integration

Support for aggregation centers and delivery services to streamline last-mile access.

Farmer Profiles and Ratings

Builds trust through verified profiles, ratings, and product feedback.

Purpose

To break market access barriers for farmers, reduce food waste, and build a transparent, efficient, and profitable agricultural supply chain.

Impact

  • Increased incomes for smallholder farmers
  • Reduction in post-harvest losses
  • Improved food security and quality
  • Boosted local economies and rural livelihoods
  • Data-driven insights for policy and planning

AgroLink is more than just a digital marketplace—it is a catalyst for agricultural transformation. Designed to empower smallholder farmers and modernize the agricultural value chain, AgroLink bridges the gap between producers and buyers, while promoting transparency, efficiency, and fairness in food systems.

By leveraging technology, AgroLink:

  • Empowers farmers with direct market access, better pricing, and real-time data
  • Improves food systems by reducing post-harvest losses, ensuring product traceability, and facilitating fresher, high-quality produce
  • Drives inclusive economic growth by integrating underserved rural communities into the digital economy and fostering agri-entrepreneurship
Through its streamlined platform, AgroLink connects farmers with consumers, retailers, restaurants, and institutions, eliminating unnecessary intermediaries and unlocking new income opportunities across the agricultural ecosystem.

AgroLink is not just transforming how food moves—it’s redefining how agriculture creates impact.